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Deliver your logos,
Like a pro.

A simple handoff routine for designers: sign off, file checks, every version and size, a brand guide, one client link, and files that unlock when the invoice is paid.

By the LogoGoGo team··6 min read

The last hour of a logo project decides how the client remembers you. A clean handoff makes you look expensive. A messy one turns into months of "can you send the logo again?" emails. Here is a simple routine that makes every delivery feel professional, and gets you paid on time.

1. Get the sign off in writing

Before you export anything, get a clear yes on the final design. A short message that says "approved" with a name and a date is enough. It protects you if the client changes their mind later, and it marks the moment the project moves from design to delivery. On a LogoGoGo client page the client approves with their name, and the page keeps a timestamp for both of you.

2. Check the master file

Printers find problems fast, and they will call the client, not you. Before the export, clean the SVG:

  • Convert all text to outlines, so the logo looks right without the font.
  • Remove embedded images. A logo should be vector shapes only.
  • Fix strokes that are too thin to print small, and outline the rest.
  • Close open paths and delete stray points.
  • Keep the color count to what the brand really uses.

The free logo file checker scans for all of these and tells you how to fix each one.

3. Build the full set of versions

Make the full color logo, black, white reversed and a one color version for each brand color. Then export each one as SVG, PDF, EPS, PNG and JPG. Do not skip the white reversed version. It is the file clients ask for most after handoff, usually the week they order shirts. If you want the full reasoning, read what logo files to give a client.

4. Add the files they will ask for next month

A pro package answers questions before they come up:

  • Social sizes for every platform the client uses.
  • Print sizes such as 4x6, 5x7 and Letter at 300 dpi.
  • A favicon and app icon pack for the website.
  • A business card and letterhead layout.

The logo resizer, favicon generator and business card maker build these from the same SVG in a few minutes. See logo sizes for print and social media for the size table.

5. Write a one page brand guide

Keep it short enough that the client actually reads it. Include:

  • The color values in HEX, RGB, CMYK and the closest Pantone. The color palette generator and the HEX to Pantone finder give you all four.
  • The clear space around the logo and the minimum size.
  • Which version to use on light, dark and photo backgrounds.
  • Three things not to do: stretch it, recolor it, or put it on a busy background.

6. Name everything like a pro

File names are part of the experience. Use the client name, the version and the format, for example peakline_logo_black.pdf. Put each color version in its own folder and add a short README that says which file to use where. A client who can find the right file on their own will think of you as organized, and will recommend you.

7. Deliver one link, not a pile of attachments

Email attachments get lost, ZIP files sit in download folders, and shared drive links break when someone tidies up. Clients need one place they can bookmark and come back to, years later, when the sign shop asks for an EPS.

That place is a client page. With LogoGoGo you upload the logo once, it builds every color version and file type, and your client gets a branded link with every file, the brand guide, the social kit and mockups. They can approve the logos right on the page, and you never have to resend a file again.

8. Tie the files to the final payment

The most awkward moment in freelance work is chasing the last invoice after the files are already gone. The fix is simple: deliver the files and the invoice together. On a LogoGoGo client page, you can lock the downloads until the invoice is paid. The client sees every logo, pays by card, and the files unlock right away, even at midnight. The money goes straight to your own Stripe account. If the client pays another way, such as QuickBooks, Zelle or a check, you tap Mark as paid and the files unlock.

9. Follow up once

A week after handoff, send a short note: "Everything working? Here is your link again if you need it." It shows you care, it catches problems early, and it is the perfect moment to ask for a testimonial or a referral.

The routine in one list

  1. Written approval with a name and date.
  2. A clean, checked master SVG.
  3. Every color version in every file type.
  4. Social sizes, print sizes, favicon pack and a business card.
  5. A one page brand guide.
  6. Clear names and folders.
  7. One branded link for the client.
  8. Files unlock when the invoice is paid.
  9. One friendly follow up.

Do this every time and your handoff becomes part of your brand. Or let LogoGoGo do most of it for you, free for your first 3 brands.

Deliver every file to your client
with LogoGoGo.

Free for your first 3 brands. Every color version, every file type and one branded link they can always come back to.